On January 1, 2018, Pablo Maurette tweeted an invitation to a “massive, open, simultaneous reading” of the Divine Comedy, one canto each day, for the beginning of the year 2018. #Dante2018 sparked a viral phenomenon, in which readers across Latin America posted quotes, images, photos, reflections, and other comments on their reading as they kept up with the canto-per-day challenge.
See the tweets at #dante2018.
See also this article in La Stampa about the phenomenon, especially in Latin America and with Spanish speakers (in Italian).
And see Jorge Carrión’s reflections on the viral phenomenon in the NYTimes Spanish edition (essay in Spanish).